Marketplaces news, including Amazon, eBay, Tmall, Alibaba https://www.digitalcommerce360.com/topic/online-marketplaces/ Your source for ecommerce news, analysis and research Thu, 11 May 2023 19:08:45 +0000 en-US hourly 1 https://wordpress.org/?v=6.1.1 https://www.digitalcommerce360.com/wp-content/uploads/2022/10/cropped-2022-DC360-favicon-d-32x32.png Marketplaces news, including Amazon, eBay, Tmall, Alibaba https://www.digitalcommerce360.com/topic/online-marketplaces/ 32 32 JD’s CEO exits after a year at the helm as growth dwindles https://www.digitalcommerce360.com/2023/05/11/jds-ceo-exits-after-a-year-at-the-helm-as-growth-dwindles/ Thu, 11 May 2023 15:34:47 +0000 https://www.digitalcommerce360.com/?p=1044502 JD.com Inc.’s CEO is departing after only about a year at the post. The decision is a surprise move that coincides with the Chinese internet retailer’s slowest pace of growth on record. JD.com CEO Xu Lei is departing China’s No. 2 online commerce firm after more than a decade of climbing the ranks. He’s handing […]

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JD.com Inc.’s CEO is departing after only about a year at the post. The decision is a surprise move that coincides with the Chinese internet retailer’s slowest pace of growth on record.

JD.com CEO Xu Lei is departing China’s No. 2 online commerce firm after more than a decade of climbing the ranks. He’s handing the reins to chief financial officer Sandy Xu starting June. While the outgoing CEO only officially took up his role around April 2022, he headed up JD’s core retail division for years. He was once regarded as the heir apparent to billionaire founder and chairman Richard Liu.

The management shuffle was announced after JD on May 11 reported revenue grew 1.4% to of 242.96 billion yuan ($35 billion). That beat projections but was the company’s lowest-ever pace of expansion. It swung from a loss to net income of 6.3 billion yuan in the March quarter, helped by 2.8 billion yuan of investment gains.

Meet the new boss

The incoming CEO is a two-decade auditing veteran who spent time with PriceWaterhouseCoopers. She now takes up the task of reviving one of China’s largest and highest-profile public companies. JD’s results, the first from a major Chinese tech company for the March quarter, suggest the internet sector is making some headway in efforts to eke out top-line growth, but still struggling to regain momentum after years of punishing COVID Zero restrictions.

JD’s performance was a far cry from the double-digit percentage expansions of previous years, before Beijing’s 2021 clampdown on internet spheres from online commerce to ride-hailing chilled a once-booming, free-wheeling tech sector.

JD.com is No. 1 is in the Asia Database. That’s Digital Commerce 360’s rankings of the largest online retailers in Asia by web sales. Rival Alibaba Group Holding Ltd. owns Taobao, No. 1 in the Digital Commerce 360 database of Global Online Marketplaces. It also owns Tmall (No. 2). JD.com is No. 4.

The legacy of the outgoing JD.com CEO

The 48-year-old outgoing CEO Xu, known for devising JD’s signature “6.18” sales bonanza, said in a statement he was quitting to devote more time to family. His successor becomes one of the few women chiefs of a major technology company. She emphasized in the same statement that Xu will remain involved with the company.

Xu leaves behind a legacy that includes introducing the rival to Alibaba’s Nov. 11 Singles’ Day gala, pushing back against internal opposition to roll out the weeks-long equivalent event around the company’s June 18 anniversary. He also stepped up during the company’s low points — including an investigation into Liu over alleged rape in 2018. He trimmed the workforce and cut units that weren’t contributing to growth.

JD’s earnings gave investors a sense of what to expect when Tencent Holdings Ltd., Alibaba and Baidu Inc. report results next week.

The future of JD.com

JD is now spending on incentives to ward off intensifying competition from rival merchants as well as social media platforms such as ByteDance, owner of TikTok. It launched a 10 billion yuan discount campaign to capture new Chinese users in March even as it pulled away from Southeast Asian ecommerce. It closed its Indonesian and Thailand ecommerce sites to try to shave costs elsewhere.

Xu Lei stressed on a call with analysts that he would continue to support the company as chairman of its advisory council. He lauded his successor for working alongside him in 2018 through JD’s “so-called darkest moment.”

On the company’s discount programs, his successor said the strategy sought to offer consumers wider price ranges and product categories, in an adjustment to post-pandemic shopping patterns.

“We are confident in our ability to control the overall costs of this program,” she said. “It has limited impact on our margins.”

JD had avoided the worst of the years-long crackdown that hit Alibaba. In March, Alibaba made the historic decision to split itself into six business units that could seek independent fundraising and listings.

JD.com itself has spun off several units including JD Health International Inc. It is in the process of listing its property and industrials businesses in Hong Kong. It would remain the majority owner of both companies, which haven’t disclosed fundraising plans.

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Amazon Anywhere enables real-life purchases from video games https://www.digitalcommerce360.com/2023/05/10/amazon-anywhere-enables-real-life-purchases-from-video-games/ Wed, 10 May 2023 15:03:44 +0000 https://www.digitalcommerce360.com/?p=1044380 Amazon.com Inc. is bringing its online store to video games and mobile apps made by other companies through Amazon Anywhere. It’s the latest effort to extend the ecommerce giant’s reach beyond its sprawling online marketplace. With Amazon Anywhere, introduced May 9, the company will let people on gaming, mobile, web and augmented-reality applications buy related […]

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Amazon.com Inc. is bringing its online store to video games and mobile apps made by other companies through Amazon Anywhere. It’s the latest effort to extend the ecommerce giant’s reach beyond its sprawling online marketplace.

With Amazon Anywhere, introduced May 9, the company will let people on gaming, mobile, web and augmented-reality applications buy related real-world items without leaving the experience.

The service will debut with Peridot, an AR game featuring virtual pets from Niantic, the developer of Pokemon Go, the company said in a blog post. A video demonstrates a shopper linking their Amazon account to the game and purchasing a T-shirt, which is delivered from an Amazon warehouse.

Consumers can buy physical products in games and apps through Amazon Anywhere.

The service allows consumers to buy physical products in gaming, mobile, web and augmented-reality applications.

The Seattle-based company has long tried to funnel users to its store, including via a longstanding program that offers a cut of each sale to partners that publish links to Amazon listings.

Now, facing increased competition from Shopify Inc. and other sellers of sophisticated ecommerce software, Amazon has sought to extend its reach to other corners of the internet. A program called Buy With Prime, launched in January, lets Prime subscribers use the speedy shipping service when shopping on other websites.

Retailers using Buy with Prime will receive shopper order information, including email addresses for customer orders. Merchants can use the data to provide customer service and build direct relationships with shoppers, Amazon said.

Amazon is No. 1 in the Top 1000. Digital Commerce 360’s Top 1000 database ranks North American web merchants by sales. Amazon is also No. 3 in the Online Marketplaces database, which ranks the 100 largest global marketplaces.

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Alibaba’s global online commerce arm weighs US IPO https://www.digitalcommerce360.com/2023/05/04/alibabas-global-online-commerce-arm-weighs-us-ipo/ Thu, 04 May 2023 16:05:50 +0000 https://www.digitalcommerce360.com/?p=1044002 Alibaba Group Holding Ltd.’s international online shopping unit is exploring a U.S. initial public offering as it weighs options to spur growth for the business that includes major ecommerce brands Lazada and AliExpress. The firm is in the early stages of consideration. The IPO’s size has also yet to be determined, according to people familiar […]

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Alibaba Group Holding Ltd.’s international online shopping unit is exploring a U.S. initial public offering as it weighs options to spur growth for the business that includes major ecommerce brands Lazada and AliExpress.

The firm is in the early stages of consideration. The IPO’s size has also yet to be determined, according to people familiar with the matter. The business group is in talks with banks that could potentially help prepare for the IPO next year, said one of the people. The person asked not to be named as the matter is private.

The unit, which competes with rivals such as Amazon.com Inc. in markets outside China, is one of six parts that Alibaba is splitting into. Valuations for the international business units vary: Morgan Stanley in March priced “international retail” units including Lazada and Trendyol at roughly $29 billion. Meanwhile, a CICC analyst report from the same month valued the firm’s international division at about $39 billion. In recent quarters, however, growth has been volatile in the face of global recessionary fears.

If it goes ahead, the Alibaba unit would join a number of high-profile Chinese firms including fast-fashion leader Shein seeking to tap American capital even as tensions rise between the world’s two largest economies. A listing in the U.S. could help the business — formally Alibaba International Digital Commerce Group, or IDCG — attract global investors wary of putting money directly into China.

Alibaba owns Taobao, No. 1 in the Digital Commerce 360 database of Global Online Marketplaces. The database ranks marketplaces by total value, or gross merchandise value of sales. Alibaba also owns Tmall (No. 2).

Amazon is No. 3 in the Global Online Marketplace Database. It’s also No. 1 in the 2022 Digital Commerce 360 Top 1000 database. The Top 1000 ranks North American web merchants by sales.

Shein is No. 36 in the Digital Commerce 360 2022 Asia Database, which ranks Asia-based retailers by their online sales.

Alibaba empire considers IPOs

Alibaba in March unveiled plans to break up its empire into units such as ecommerce, logistics and the cloud, with each business potentially exploring fundraising and an IPO at an appropriate time. The company will consider gradually giving up control of some of the businesses, CEO Daniel Zhang said at the time, but declined to specify a timeline for any Alibaba IPOs.

IDCG includes:

  • Southeast Asian online mall Lazada
  • AliExpress, popular in Russia, Latin America and parts of Europe
  • Trendyol in Turkey
  • Daraz in South Asia
  • Business-to-business marketplace Alibaba.com

In the final three months of 2022, the combined orders of Lazada, AliExpress, Trendyol and Daraz grew 3% from a year earlier, led by Trendyol. The international unit accounted for roughly $9.5 billion or 7% of Alibaba’s revenue in the last fiscal year and is headed by Jiang Fan, the former president of Alibaba’s domestic online retail businesses Taobao and Tmall.

Other parts of Alibaba’s empire have already begun moving ahead with spinoffs. Cainiao Network Technology Co., the logistics arm of Alibaba, as well as Freshippo, its grocery chain, have started preparations with banks for IPOs in Hong Kong.

Deliberations around an IPO are very preliminary and the situation may change, the people said. IDCG said in response to queries from Bloomberg that currently, there is no IPO plan.

Alibaba has in the past explored splitting off Lazada. The unit, bought in stages from Rocket Internet SE, is considered one of the Chinese firm’s most high-profile international brands. It competes with Amazon and Sea Ltd.’s Shopee in Southeast Asian markets such as Thailand, Malaysia and Singapore.

In 2022, Alibaba discussed raising at least $1 billion for Lazada before calling off negotiations with potential investors when talks bogged down over its valuation. It had aimed to secure the funding as a precursor to a spinoff. Alibaba has since mothballed the fundraising and injected additional funds into the company instead.

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eBay GMV and active users decline for eighth consecutive quarter https://www.digitalcommerce360.com/article/ebay-sales/ Wed, 26 Apr 2023 19:45:00 +0000 https://www.digitalcommerce360.com/?post_type=article&p=884263 EBay Inc. said its gross merchandise volume, which is the value of all goods sold on the site, fell 5% to $18.4 billion in the first quarter of 2023, the eighth consecutive period in which that key metric number dropped. The number of active buyers on the marketplace also fell — dropping 7% to 133 […]

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EBay Inc. said its gross merchandise volume, which is the value of all goods sold on the site, fell 5% to $18.4 billion in the first quarter of 2023, the eighth consecutive period in which that key metric number dropped.

The number of active buyers on the marketplace also fell — dropping 7% to 133 million during the period ending March 31, 2023. That too is the eighth consecutive quarterly drop.

Revenue rose 1% to $2.51 billion from $2.48 billion a year earlier.

EBay ranks No. 6 in the 2023 Digital Commerce 360 Online Marketplaces Database. A drop in eBay sales in recent quarters pushed the San Jose, Calif.-based marketplace from the No. 5 slot it held in the 2022 Database.

CEO Jamie Iannone is trying to reduce expenses to align with declining sales. In February, eBay announced it would cut about 500 employees, or 4% of its workforce.

EBay aims to sell more luxury items like watches to boost revenue while also offering refurbished items to appeal to price-conscious shoppers. In an effort to lure collectors, eBay provides a service to trade and authenticate trading cards, collectible sneakers and other items. It has been building climate-controlled vaults to store them.

In March, it announced a new “verified condition” badge for used heavy construction equipment sold on the site to assure buyers the machinery has been inspected.

eBay sales: Q2 outlook

EBay said it expects sales growth in the second quarter. The marketplace forecast revenue between $2.47 billion and $2.54 billion, an increase from the $2.42 billion reported in the same period a year ago. Analysts had estimated $2.43 billion in revenue in Q2.

For the fiscal first quarter ended March 31, 2023, eBay reported:

  • The eighth consecutive quarter in which both GMV and active users fell.
  • Revenue of $2.51 billion, an increase of 1% year over year.
  • $841 million of operating cash flow and $709 million of free cash flow from continuing operations.

Percentage changes may not align exactly with dollar figures due to rounding. Check back for more earnings reports.

Bloomberg News contributed to this report.

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Amazon loses EU court fight over double antitrust sales probes https://www.digitalcommerce360.com/2023/04/20/amazon-loses-eu-antitrust-court-fight/ Thu, 20 Apr 2023 15:07:05 +0000 https://www.digitalcommerce360.com/?p=1042872 Amazon.com Inc. lost its appeal of a move by European Union antitrust regulators to allow for parallel EU and Italian antitrust probes into how the ecommerce giant may have unfairly treated some sellers on its platform. The EU Court of Justice, the bloc’s top tribunal, dismissed Amazon’s challenge. Amazon cannot appeal the final ruling. Amazon […]

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Amazon.com Inc. lost its appeal of a move by European Union antitrust regulators to allow for parallel EU and Italian antitrust probes into how the ecommerce giant may have unfairly treated some sellers on its platform.

The EU Court of Justice, the bloc’s top tribunal, dismissed Amazon’s challenge. Amazon cannot appeal the final ruling.

Amazon had objected to a European Commission decision allowing Italy to continue running its own probe into the “buy box.” That’s where Amazon highlights sellers of a particular product. Amazon objected after the EU’s antitrust arm started to examine the same issue.

The mass merchant last year settled the EU probe by offering a number of remedies, including a pledge to address concerns about the way its Buy Box for showcasing specific offers and Prime unduly favored its own retail business, including a promise to display a second Buy Box immediately underneath the first one.

Amazon is No. 1 in the 2022 Digital Commerce 360 Top 1000 database. The Top 1000 ranks North American web merchants by sales. It is No. 3 in the Digital Commerce 360 Online Marketplaces database, which ranks the 100 largest global marketplaces.

Stateside Amazon antitrust probes

The Federal Trade Commission has been looking at Amazon since 2019 over antitrust concerns with its retail business and cloud computing services.

The U.S. Federal Trade Commission revamped in June its Amazon antitrust probe. It shook up the investigative team, re-interviewing potential witnesses and asking questions about the company’s recent acquisition of MGM Studios, three people familiar with the probe said.

Other recent Amazon trouble

In March, an Amazon consultant pleaded guilty in giving sellers a competitive advantage.

Ephraim “Ed” Rosenberg was the final holdout among five U.S.-based defendants accused of paying off Amazon employees in exchange for confidential company data. Among other things, the data helped them steer business to some merchants and shut out their competitors.

Four other people have already pleaded guilty to the Amazon bribery scheme. Two of them have been sentenced to prison. One former Amazon employee who lives in India and allegedly accepted bribes was indicted but never arraigned.

The Amazon bribery scheme which began as early as 2017. It seemed plucked from a Hollywood script, with payments criss-crossing the globe via MoneyGram, PayPal and suitcases stuffed with cash sent via Uber.

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New UPS shipping report shows consumers and retailers face similar frustrations https://www.digitalcommerce360.com/2023/04/18/ups-shipping-report-retailers/ Tue, 18 Apr 2023 17:29:54 +0000 https://www.digitalcommerce360.com/?p=1042626 UPS released a new report on shipping, and it shows consumers prioritize fast shipping and communication from retailers. The report is based on surveys of 500 ecommerce businesses and 1,000 online shoppers in the U.S.  Customers say bad shipping can ruin a good experience Consumers told UPS that fast and reliable shipping is key for […]

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UPS released a new report on shipping, and it shows consumers prioritize fast shipping and communication from retailers.

The report is based on surveys of 500 ecommerce businesses and 1,000 online shoppers in the U.S. 

Customers say bad shipping can ruin a good experience

Consumers told UPS that fast and reliable shipping is key for being happy with purchases. 90% of those consumers said shipping quality accounts for at least half of their online shopping experience.

Negative experiences happen periodically, according to the report. 71% of consumers said they had contacted customer service for an online order in the last year for shipping or delivery issues. Late deliveries were the most common reason to contact customer service, with 39% having cited this reason. Close behind, 36% of customer service interactions were due to lost orders that were never delivered. That was followed by damaged products (27%), late shipment (21%), and stolen orders (11%).

Consumers have clear expectations

Customer responses largely showed a desire for fast, inexpensive shipping, and up-to-date communication from retailers. 87% of consumers told UPS that they’d be more likely to buy from a specific retailer if they could personalize shipping, like choosing the arrival day and tracking packages.

UPS also asked consumers what delivery offerings they were most interested in. Respondents could select multiple offerings. Just over half, 52%, wanted the option to choose between standard and expedited shipping. 51% wanted the ability to select a specific date for deliveries; 42% also wanted to be able to select time of day.

Convenience of picking up and dropping off packages was also a consideration for many consumers. 45% wanted the option to return online orders in a variety of ways, including dropping off in stores and pre-printed labels. 29% want the choice of local pickup locations for orders, like a UPS store or retail location. Required signatures (22%) and sustainable shipping (22%) rounded out the list.

Digital Commerce 360’s August 2022 consumer poll found similar results about the importance of shipping quality and communication to customers. 76% of the 1,116 consumers surveyed ranked free shipping as one of the three most important factors in online shopping, more than any other option. Delivery speed was a distant second place at 43%. 33% said quality customer service was also a factor. Returns were also a factor in this survey, with 25% prioritizing free return shipping, though just 3% selected a physical store for returning orders.

Retailers face shipping challenges

Ecommerce businesses UPS surveyed said they were facing challenges providing these services to customers.

41% of retailers told UPS the reliability of shipping carriers was a top factor negatively impacting their business, and 26% named package theft. 27% said it was “difficult to manage shipments and ensure a consistent, positive shipping experience across multiple marketplaces and carriers.”

81% of the retailers UPS surveyed sell products across at least two marketplaces, with nearly half (42%) selling on four or more. That introduces another level of complexity into shipping. 41% of retailers said shipping requirements, like delivery timelines, were among the most difficult aspects to manage across multiple marketplaces. 38% named processes for lost or stolen deliveries, and 31% said return policies were among the most difficult. Delivery status updates are particularly difficult for 28% of retailers, while 26% named marketing and 20% cited fulfillment requirements.

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Amazon will charge for some UPS returns, warn customers about frequently returned items https://www.digitalcommerce360.com/2023/04/14/amazon-is-rethinking-returns-policy/ Fri, 14 Apr 2023 19:44:38 +0000 https://www.digitalcommerce360.com/?p=1042558 Amazon recently rolled out new policies around returns. The ecommerce giant will now charge for some orders that are returned to UPS stores. It also added the label “frequently returned” to some listings. Amazon ranks No. 1 in the Top 1000 list of ecommerce retailers in North America, and No. 3 in the Online Marketplaces […]

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Amazon recently rolled out new policies around returns. The ecommerce giant will now charge for some orders that are returned to UPS stores. It also added the label “frequently returned” to some listings.

Amazon ranks No. 1 in the Top 1000 list of ecommerce retailers in North America, and No. 3 in the Online Marketplaces database

Amazon returns at UPS will no longer be free

Customers who drop returns off at UPS locations could be charged $1 per order going forward, The Information first reported. The fee will only apply if there is a Whole Foods, Kohl’s, or Amazon Fresh location closer to the order’s address than the UPS store. 

“We offer convenient, easy returns to Amazon customers, with one or more options for label-free, box-free returns at no cost,” a spokesperson told USA Today. “We always offer a free option for customers to return their item. If a customer would prefer to return their item at a UPS Store when there is a free option closer to their delivery address, a very small amount of customers may incur a $1 fee.”

Amazon will list some products as “frequently returned”

The online retailer also added a badge to some items warning customers that they are “frequently returned.” The Information first noticed the label on a record player and two dresses.

“We’re currently showing return rate information on some product detail pages to help our customers make more informed purchase decisions,” a spokesperson told The Information.

Amazon did not return Digital Commerce 360’s request for comment. 

Returns matter to customers, but they’re not the most important factor

A Digital Commerce 360 survey of over 1,000 consumers in August 2022 found shoppers regularly consider a potential return before they purchase. 54% take free returns into consideration, and 39% also look at the cost of a return. One-quarter of consumers said the timeframe is important.

It’s too soon to tell if Amazon customers will react negatively to the new policy, according to Michael Levin, co-founder and partner at research firm Consumer Intelligence Research Partners. 

“We expect it’s not a huge deal, though, and a very small percentage of marginal customers would react negatively,” he said. “Consumers decide first on cost and convenience of buying something, and think later, if at all, about how easy (or not) it is to return that thing.”

Some customers have already taken to social media to complain about the change, Business Insider reported.

The new policy keeps Amazon on par with the competition, Levin said.

“Many, many retailers charge customers for return shipping, although as far as we know, the major ones (Walmart, Target, etc.) don’t do it aggressively,” he said.

These changes around returns are a more transparent way for Amazon to be upfront about costs with customers, Josh Lowitz, also of Consumer Intelligence Research Partners, said.

“This move is similar to Amazon offering a dollar or two for accepting slightly slower shipping, or combining deliveries into a single delivery day. Amazon is letting shoppers know that they will share the savings, if a customer allows Amazon to operate more efficiently,” he said, by keeping prices lower for less expensive types of returns. Lowitz also pointed to Amazon’s policy of offering returned items for sale at reduced prices.

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Why not going direct-to-consumer is the best move for Cleancult https://www.digitalcommerce360.com/2023/04/11/why-not-going-direct-to-consumer-is-the-best-move-for-cleancult/ Tue, 11 Apr 2023 15:24:39 +0000 https://www.digitalcommerce360.com/?p=1041606 Ryan Lupberger, co-founder and CEO of Cleancult, wants his cleaning products to be everywhere. And the consumer brand manufacturer took a leap closer to achieving this in March, when it rolled out its products in 3,000 Walmart Inc. stores. Cleancult sells nontoxic cleaning products, such as soap and laundry detergent, in a cardboard carton. Shoppers […]

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Ryan Lupberger, co-founder and CEO of Cleancult, wants his cleaning products to be everywhere. And the consumer brand manufacturer took a leap closer to achieving this in March, when it rolled out its products in 3,000 Walmart Inc. stores.

Cleancult sells nontoxic cleaning products, such as soap and laundry detergent, in a cardboard carton. Shoppers then transfer the product into a glass bottle, which the brand also sells. Cleancult’s mission is to reduce plastic consumption, and it has 15 patents on the machines it uses to create its cartons.

Cleancult is not the first brand to tackle reducing plastic packaging in the cleaning industry, as other brand manufacturers sell cleaning products in 1-ounce concentrated glass bottles or sell products in powder form. This appeals to eco-conscience shoppers, but many consumers are not ready for this step, Lupberger says. While concentrated products are lighter, require less packaging and are more sustainable to ship than traditional products, it requires effort for customers at home to create the final product, which is a barrier, Lupberger says. Although Cleancult customers need to purchase a glass bottle in addition to its cleaning products, Lupberger says this is not a barrier to purchase.

Cleancult's products are packaged and shipped without plastic.

Cleancult’s products are packaged and shipped without plastic.

“We want to go after the 99%,” Lupberger says. “We have to meet them where they are with ready-to-use formulas and ready-to-use bottles.”

“How do we change the category, but not change consumer behavior?” he adds about its goal to make choosing its plastic-free products easy for shoppers.

Cleancult.com launches and then pivots to physical retail

Cleancult launched in 2019 with its direct-to-consumer website Cleancult.com.

“I really hoped D2C would work long term,” Lupberger says.

But things quickly changed. As online sales skyrocketed during the pandemic — especially for cleaning products — so did costs. Digital marketing costs to acquire customers and shipping carriers raising their rates were the largest increases, he says. Digital marketing costs increased roughly 50% from 2019 to 2021, Cleancut says. Plus, what once cost the brand $6-$7 to ship now costs it $17-$18.

Plus, post-pandemic, many consumers resumed their normal shopping habits, including buying their cleaning products in stores. And so, Cleancult shifted priorities to get its products in more physical stores instead of working to acquire digital customers. In 2021, Cleancult debuted in a handful of regional grocers. In 2022, it expanded to Walgreens, CVS, and Bed Bath & Beyond, and this year is Cleancult’s Walmart debut. Cleancult also sells on the Walmart and Amazon.com Inc. marketplaces.

Amazon is No. 1 in the 2022 Digital Commerce 360 Top 1000 database. The Top 1000 ranks North American web merchants by sales. Walmart is No. 2. Amazon is No. 3 in the Digital Commerce 360 Online Marketplaces database, which ranks the 100 largest global marketplaces. Walmart is No. 9.

Ryan Lupberger, co-founder and CEO of Cleancult.

Ryan Lupberger, co-founder and CEO of Cleancult.

“A lot of categories shouldn’t live online,” Lupberger says. “Fundamentally, the cost of shipping big, bulky, low-price items, doesn’t work very well.”

Subsequently, its sales shifted from 100% via its direct-to-consumer website, to 90% its own website in 2020, 70% in 2021, 65% in 2022 to likely 20% in 2023, Lupberger says. Cleancult includes sales made on the Amazon marketplaces in its direct-to-consumer sales figures.

Even though sales are growing 50% year over year for its total business, sales are flat on Cleancut.com.

This shift in sales is fine with Lupberger, as its ecommerce site and Amazon business do not make money.

“It’s break even at best,” he says.

But its ecommerce site still serves a purpose, including building a community and testing new products and scents, he says.

“If they find us in store and believe in the Cleancult brand, join the website. But if they need a quick shipment, buy on Amazon. And if they are grocery shopping, they can pause their subscription and buy from the grocer,” Lupberger says.

Plastic-free shipping packaging

For shoppers who do buy direct from Cleancult.com, the brand works to ensure the products are shipped in the most sustainable way, such as by offsetting the carbon from the freight and by using paper instead of plastic.

“We can’t use plastic. It can’t ruin our value proposition,” Lupberger says.

Cleancult uses corrugated paper to pad its products, which is typically two to three times more expensive than a plastic polybag filler. It also pads its glass bottles with carboard beds to ensure the products are not touching anything and there is space for crushing.

The brand uses Forest Stewardship Council certified paper for its product cartons and shipping boxes. FSC is a nonprofit organization that ensures the paper is from a forest that is responsibly managed for environmental, economic and social benefits. 

Cleancult has four box sizes, and 99% of its orders arrive in one box. This means an order with multiple products is not split up into multiple shipments.

The last person who packs the box is the last quality control to ensure it is packed correctly, with none of its products touching. While this is important to its plastic-free ethos, it’s often thankless.

“[Shoppers] don’t notice it when it arrives,” Lupberger says.

But shoppers do notice when there is plastic in the shipping box by mistake. This can happen for some of its Amazon.com orders, which is shipped via Fulfilled By Amazon. Cleancult provides Amazon with its own carboard boxes to use to ship directly to shoppers. Sometimes, however, a warehouse employee may put that box inside another box with a polybag in it, or its box is added to another part of a larger order and plastic is added. Then, shoppers contact Cleancult with negative comments, even though this is outside of its control, Lupberger says. 

Cleancult is No. 1963 in the 2022 Digital Commerce 360 Next 1000.

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The secondhand retail industry grew 28% in 2022, according to ThredUp’s latest report https://www.digitalcommerce360.com/2023/04/10/thredup-resale-report-value-sustainability-gen-z/ Mon, 10 Apr 2023 17:22:01 +0000 https://www.digitalcommerce360.com/?p=1041675 A growing number of people are buying used clothing, propelling the secondhand industry to $177 billion in global sales last year, according to ThredUp’s 2023 resale report. The online reseller buys secondhand clothes from individual customers and has deals with retailers including The Gap Inc., J. Crew Group Inc., and Abercrombie & Fitch Co. ThredUp […]

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A growing number of people are buying used clothing, propelling the secondhand industry to $177 billion in global sales last year, according to ThredUp’s 2023 resale report. The online reseller buys secondhand clothes from individual customers and has deals with retailers including The Gap Inc., J. Crew Group Inc., and Abercrombie & Fitch Co.

ThredUp ranks No. 781 in the Top 1000, Digital Commerce 360’s database of the largest North American online retailers. Gap is No. 19, Abercrombie & Fitch is No. 57, and J. Crew is No. 87.

Resale keeps growing

That 2022 figure marks a 28% increase over 2021. The report attributes the industry’s growth to inflation, more retailers developing curated secondhand offerings, and increased awareness of sustainable shopping habits. The report predicts the secondhand industry will practically double to $351 billion in global sales by 2027. The same data predicts secondhand goods will make up 10% of all clothing in 2024.

75% of consumers in GlobalData’s survey of about 3,000 people in the report said they are open to buying secondhand. Gen Z numbers were even higher at 83%. GlobalData provideded the data for ThredUp’s report.

Customers who say they are open to used clothing may not actually be buying it. Just 13% of survey respondents told Digital Commerce 360 that they’ve purchased a used product online. Only 8% have sold to online retailers for resale.

Value drives resale

Consumers ranked value over quality, selection, convenience, and transparency as the highest motivator to their spending, GlobalData found. 94% of respondents said they were concerned with inflation’s impact on their finances. About one-third of Gen Z consumers said they bought secondhand to afford higher-end brands that are out of budget when new. 

The pursuit of value is also driven by consumers’ willingness to embrace used clothes as a deal. Secondhand goods used to have a “stigma,” but now they carry “status,” ThredUp president Anthony Marino told retailers and investors at Shoptalk in March.

Consumers are increasingly thinking about resale potential of their purchases, too. 82% of Gen Z said they consider resale value of purchases before buying, and 42% said they are less likely to buy a clothing item with poor resale value.

Sustainability is a draw too

Customers are increasingly interested in the environmental impacts of their purchases, driving some to buy used and prioritize brands with eco-friendly policies. 43% of shoppers called sustainability a deciding factor in what they buy, according to luxury goods resale marketplace The RealReal’s 2022 Luxury Resale Report, which measured data from 28 million of its shoppers between January 2022 and June 2022 compared with the same period in 2021.

The RealReal Inc. is No. 530 in the Top 1000. It is also No. 36 in Digital Commerce 360’s Online Marketplaces Database.

61% of Gen Z and Millennials consider themselves eco-conscious or sustainability-focused, according to GlobalData, compared with 51% of consumers overall. 58% of that group say their clothing contributes to climate change, and 63% believe they can reduce their individual impact.

ThredUp releases data to reach these customers, saying that wearing used clothing instead of new reduces carbon emissions by 25%. The company also released a fashion footprint calculator using data from Green Story Inc. to allow customers to measure their wardrobes’ environmental impact and recommend changes to make.

Bloomberg News contributed to this article.

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Stripe: Volume growth slowed in 2022 https://www.digitalcommerce360.com/2023/04/07/stripe-volume-growth-slowed-in-2022/ Fri, 07 Apr 2023 14:55:40 +0000 https://www.digitalcommerce360.com/?p=1041797 Stripe Inc., one of the world’s most valuable startups, said growth in payments volume slowed last year after a pandemic surge, even as it helped more large business clients handle payments over the internet. The payments company was valued at $50 billion in a fundraising round just last month. It said volume climbed 26% to […]

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Stripe Inc., one of the world’s most valuable startups, said growth in payments volume slowed last year after a pandemic surge, even as it helped more large business clients handle payments over the internet.

The payments company was valued at $50 billion in a fundraising round just last month. It said volume climbed 26% to $817 billion in 2022, according to the firm’s annual user letter published on April 5. That compares with 60% in 2021, when Stripe and many of its rivals saw rapid growth as consumers did more shopping online during the pandemic.

“We feel like, given the climate that it was, we’re very happy,” John Collison, who along with his brother Patrick founded the company, said in an interview. “2020 and 2021 were such fun years with ecommerce in particular. You had such a maelstrom of activity, and there was no way that would continue.”

The letter confirms parts of earlier reporting in the run-up to Stripe’s moves last month to raise $6.5 billion to cover a looming tax bill for veteran employees with expiring stock options.

The $50 billion valuation it received was well below the $95 billion it was last valued at when it raised $600 million from investors in 2021. The company’s results — and its accompanying drop in valuation — mirror many of its peers in online payments, including PayPal Holdings Inc. and Adyen NV.

Stripe focuses on enterprises

While Stripe helped startups take payments over the internet during its earliest days, it’s been targeting larger firms in recent years and now counts Amazon.com Inc. and Zoom Video Communications Inc. as customers.

Amazon is No. 1 in the Top 1000 database. The Top 1000 is Digital Commerce 360’s ranking of North American web merchants by sales. Amazon is also No. 3 in the Online Marketplaces database, which ranks the 100 largest global marketplaces.

More than 100 companies now handle more than $1 billion in payments with Stripe every year and that set of customers has grown by 50% annually since 2018, Stripe said in the letter.

For years, large retailers have viewed the technology they need to take payments as a cost. Now, Collison said, they are considering how that technology can boost revenue.

That’s because ecommerce players increasingly struggle with conversion rates, which measure the percentage of visitors to a website that actually make a purchase. On average, that rate hovers around 3% for most ecommerce sites, according to McKinsey.

“Checkout pages across the internet are riddled with needless friction. 10% of payments still fail for no good reason when transacting online,” the brothers said in their letter. “At Stripe, we obsess over fixing this.”

In its letter, Stripe analyzed what it called “breakout startups” or new companies with unusually high revenue growth.

The company’s data show Silicon Valley may be losing its allure for startups: In the three years leading up to the pandemic, more than 60% of these so-called new breakout startups were based in San Francisco. Since 2020, just 46% were.

“San Francisco remains the clear leader,” John Collison said in the interview. “But what we’re seeing is that there is a less San Francisco or Bay Area centrality in tech.”

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